Past Events
| Betty Lou Cruise
May 13, 2010 - SME Social Event
Betty Lou Cruises
There's never been a better way to to experience Madison than this. From the deck of our boat, listen to the sound of lapping waves and feel the breeze on your face. Join us (and please bring a guest) for a Sales and Marketing Executives Madison networking social cruising beautiful Lake Monona aboard a Betty Lou Cruise. More Information  | |
| Executive Of The Year Awards Program
April 8, 2010 - Sales & Marketing Executives Lunch Meeting
One of the best events of the season for our organization is the Executive of the Year Program (EOY), which has been enhanced this year to recognize two recipients: one for a profit organization and one nonprofit organization. More Information | |
Roger Seip
Freedom Personal Development
| Discover Your Memory Power
March 11, 2010 - SME Lunch Meeting Join SME Madison for a Memory Training Workshop.
Your profession demands that you remember a wealth of knowledge. A simple slip of the mind can result in thousands of dollars in lost sales or credibility. Build your competitive advantage by learning how to train your memory.
More Information | |
Wayne Dehn (deen)
3D Training, LLC
| "Why Do Prospects Do What They Do. . .and How To Stop Them"
February 11, 2010 - SME Lunch Meeting Prospects want to know what the salesperson knows, but they did want to pay for it. Prospects have a system to get what they want and they are really good at working their system. More Information | |
| January Networking Event
January 14, 2010 - SME Networking Event
SME Madison and SMPS Wisconsin
You asked for an networking only event and we are happy to oblige. SME Madison and SMPS (Society for Marketing Professional Services) Wisconsin is co-hosting this fabulous opportunity to eat, drink, mingle and build new business relationships. More Information | |
| How to Market To, and Give To, Charitable Organizations
December 10, 2009 - SME Lunch Meeting Kathleen E. Woit, Ph.D.
Madison Community Foundation In this season of giving we wanted to offer our SME Madison members and guests the best of both – education and donation.
Please join us Thursday, December 10, 2009 for our program highlighting Kathleen E. Woit, Ph.D., President of the Madison Community Foundation.
More Information | |
Sheri Fermanich
Street Smart Publishing
| Personally Branded
November 12, 2009 - SME Lunch Meeting Everyone needs to promote themselves in their professional life and socially. The problem is that most people do not know how. Do you want a promotion? Do you have to position yourself as an expert? Do you work for an employer but are responsible for bringing in clients? Do you work for a large company where it is hard to be recognized? More Information | |
Matt Anderson
The Referral Authority
| Turning Contacts Into Business
October 8, 2009 - SME Lunch Meeting Matt Anderson, of the Referral Authority, has grown his business exclusively by referrals, relationship building, and networking. He specializes in coaching sales professionals how to network effectively and build a referral-based business. More Information | |
Roger Seip
Freedom Personal Development
| How to Break Records
September 10, 2009 - SME Lunch Meeting When it comes to breaking records, Roger Seip walks the talk. Freedom Personal Development, has consistently grown and broken records for 10 straight years.
Records were meant to be broken. Are you ready to break a few of your own? More Information | |
Wendy Soucie
Sortis Marketing
| Social Media Marketing-How to effectively leverage this for your company, personal brand and business development.
May 14, 2009 - SME Lunch Meeting Wikipedia describes social media as “information content created by people using highly accessible and scalable publishing technologies. At its most basic sense, social media is communication. It represents a shift in how people discover, read and share news, information and content. It's a fusion of sociology and technology, transforming monologue (one to many) into dialog (many to many) and is the democratization of information, transforming people from content readers into publishers.”
The presentation will cover how to evaluate and choose social media for your marketing efforts and or promotions. More Information | |
| Executive Of The Year Awards Program
April 7, 2009 - SME Lunch Meeting Sales & Marketing Executives of Madison is proud to honor Mark Bugher, Director of University Research Park, as the 2008 Executive of the Year. More Information | |
Debra Schmidt
Loyalty Leader
| Service with a Smile...Building Customer Loyalty from the Inside Out
March 12, 2009 - SME Lunch Meeting Customer loyalty is the responsibility of every employee within your organization. It is earned by building positive relationships, one customer and employee at a time. Loyalty-focused companies outperform their competitors each and every time. More Information | |
Jeffrey A. Koser
High Tech Knowledge-E, LLC
| How to Boost Sales in these Record Breaking Financial Times
February 12, 2009 - SME Breakfast Meeting Based on the Award winning book-Selling to Zebras, HOW TO CLOSE 90% of the BUSINESS YOU PURSUE, FASTER, MORE EASILY, and MORE PROFITABLY. Jeff Koser helps companies solve sales related critical business issues. More Information | |
Jacqui Sakowski
Sakowski Consulting
| Selling in a Tough Economy. Making it Great!
January 8, 2009 - SME Lunch Meeting In this challenging economy life seems harder, even for those of us who are succeeding, because all around everyone is sharing their tale of woe. More Information | |
| Season For Giving!
December 11, 2008 - SME Breakfast Meeting Hannah Rosenthal from ORGANize to Save Lives, Tim Mooney from the Badger Chapter of the American Red Cross & Ruth Ann Schoer from the Salvation Army
Merry Christmas and Happy New Year! Best Wishes! Seasons Greetings! Happy Holidays!
These are the words that each of us will hear numerous times during the up coming months. And with the excitement of each day, for the most part each of us will go through the holiday season without a care in the world. But, for many people who are our friends and acquaintances it may not be such a wonderful time of the year due to a number of reasons. More Information | |
Beth Pinkerton
American Family Children's Hospital
| American Family Children's Hospital Grand Opening: Celebrating Our Community Partners
November 13, 2008 - SME Dinner Meeting Join SME on November 13th for our 2008 industry tour at the American Family Children's Hospital.
When American Family Children's Hospital hosted its grand opening in July 2007, more than 8,000 people came to celebrate. Join Beth Pinkerton, Senior Public Affairs Specialist for UW Health, at American Family Children's Hospital to learn more about how this special celebration came together and how the grand opening has strengthened the hospital?s relationship with the community. More Information | |
Tom Farley
Farley BDG
| Forget teamwork ? create ensembles!
October 9, 2008 - SME Lunch Meeting Before your customers can understand your brand, your people need to live it! More Information | |
Melanie Schmidt
Timpano Group
| Creativity That Connects
September 11, 2008 - SME Dinner Meeting Put creativity to work for your organization. Become a creative force that informs your business and shapes your brand. More Information | |
Wayne Glowac
Glowac, Harris
| The Power of Positioning, the Island Wheat Story.
May 8, 2008 - SME Dinner Meeting From concept to the bottle, Island Wheat is a story of sustainable agriculture and giving consumers more than just a beer, it's also a great story. More Information | |
Susan D. Phillips
HospiceCare, Inc.
| Executive Of The Year Awards Program
April 8, 2008 - SME Lunch Meeting Sales & Marketing Executives of Madison is proud to once again host a special ceremony to honor Dane County's next Executive of the Year (EOY). We are very excited to announce Susan D. Phillips, President and CEO, HospiceCare Inc., as the 2007 Executive of the Year. More Information | |
Monty Schiro & Lisa Schell
Food Fight Restaurant Group
| Stretching a Shoestring Budget
March 13, 2008 - SME Breakfast Meeting Whether it's planting a field of money trees or hitting a POWERBALL jackpot, restaurant owners around the world all dream big when it comes to their ideal marketing budget. More Information | |
| Website & Internet Marketing Roundtable
February 14, 2008 - SME Breakfast Meeting Mike Liston
Econoprint, Inc
Econoprint Web Services When asked if they market on the internet, many businesses will say, ?yes, we have a website?. However, having a website and marketing on the internet are two very different concepts. More Information | |
Marsha Lindsay
Lindsay, Stone & Briggs
| Brand Positioning & Strategies To Enhance Your Brand!
January 10, 2008 - SME Lunch Meeting Please join us for this exciting opportunity to attend a Workshop on
Branding. More Information | |
Eric Franke
WISC-TV
| Turn Heads in the Newsroom!
December 13, 2007 - SME Lunch Meeting Wondering how come your organization or business hasn't been a topic of Madison's local television news? More Information | |
Terry Siebert
Dale Carnegie Training
| Great Communicators = Great People People
November 15, 2007 - SME Lunch Meeting Whether it is between departments, within departments, salespeople with customers or supervisors with direct reports, good communication has as much to do with dealing with people as it does in what comes out of your mouth or your PC. More Information | |
Willis Turner
Sales and Marketing Executives International
| The Power of Principles
October 11, 2007 - SME Lunch Meeting To run a successful business in today's global economy requires understanding and insight. More Information | |
| EPIC Industry Tour
May 10, 2007 - SME Tour Terri Leigh Rhody, Director of Marketing
EPIC Systems
Visit Website Employees at EPIC Systems Corp. probably think their new campus in Verona is out of this world. And, in some ways, it is. More Information | |
Matt Anderson
The Referral Authority
The Referral Source | Target Marketing
April 12, 2007 - SME Lunch Meeting Target marketing is the key to more effective results from any marketing sales effort. It's important to understand your current and potential customer base in order to fulfill their needs and wants better than the competition. Matt Anderson, from the Referral Source, will present how you can maximize your marketing efforts. More Information | |
Jodi Cohen
| The Culture Shift from "Yes, but... to Yes, and..."
March 8, 2007 - SME Breakfast Meeting Do you work with people whose default response to new ideas or change is "Yes, but?" In this presentation, you'll learn how to inspire collaboration, creativity and cultivate a positive culture... More Information | |
Lori Silverman
Partners for Progress
Visit Website | Wake Me UP When the Data is Over
February 1, 2007 - SME & AMA Dinner Meeting What challenges do you face at work? Getting people to overcome objections and take action? Stories can help you address these critical business issues?and more... More Information | |
| Video and Using Video on Your Website
January 11, 2007 - SME Dinner Meeting Jon Aleckson
Madison Productions, Inc and Web Courseworks More Information | |
Steve Weinswig
Director of Brand Communications
| Create Brand Fanatics!
December 14, 2006 - SME Breakfast Meeting The importance of creating, supporting and growing strong brands is well documented, yet so many companies struggle to find a branding platform that works both internally and externally. Branding isn't just about advertising. A strong brand has to be embraced, delivered and "lived" by all your employees - across departments, products and countries. All your external communications have to consistently support the brand message - a message that engages your target
customers in a way that is relevant, differentiating, believable and ultimately the most effective way to engage your audience. More Information | |
Vicky Jones
SPEAKER CO
| Goal Achievement vs. Goal Setting
November 9, 2006 - SME Dinner Meeting Take your marketing communications to the next level! Anyone with a good eye, a steady hand, and proper tools can create attractive sales pieces, advertisements, direct mail pieces, and web sites. Taking your marketing communications to the next level, from attractive to effective, calls for a special understanding of the role design plays in communication. More Information | |
| Winning at the Negotiation Game
October 12, 2006 - SME Breakfast Meeting Marcia Gauger
Impact Sales Training Company Increase your profits and customer satisfaction! Those who earn more in sales are not necessarily better sales people, they are just better negotiators. Successful negotiation is much like playing a game. If you know and follow the rules, chances are everyone will come out ahead. More Information | |
Debbie Maier
The End Result
| Men Head East, Women Turn Right - The Essentials of Marketing to Women
March 9, 2006 - SME Dinner Meeting They're the world's largest market; they're the world's fastest-growing market; they account for 80% of consumer and business spending; they account for 70% of new business startups; and they control over half the private wealth in the U.S. More Information | |
James Bateman
| The Wizard's Workshop
February 9, 2006 - SME Dinner Meeting Jim has been training and presenting seminars and speeches for 20+ years! His clients include US Air Force Bases all over the world that include, Travis, Robbins, Eglin, Randolph, Brooks, Lackland and Wright-Patterson. More Information | |
Heather Buettner
Kraft Foods
| The U.S. Consumer Market: How to Win in a Time of Change
January 12, 2006 - SME Dinner Meeting Topic trends include: The rise of the multicultural consumer, the change in household composition, the time-harried consumers' need for convenience, the rise of health and wellness awareness, the rise in commodities and health care costs. More Information | |
Carol Goedken
Action Marketing
| Marketing With a Plan -- How to Set Up or Jump Start Your Marketing Plan
December 8, 2005 - SME Lunch Meeting Carol has more than 20 years of experience creating and executing marketing plans, with a specialty in launching new products -- mostly high tech products -- in the Education, Business, and Consumer markets. More Information | |
| Breath Mint Close: How to Get Cozier to Customers
November 10, 2005 - SME Dinner Meeting Andy Wallmann
Creative Director, Knupp & Watson Andy Wallman is Creative Director at Knupp & Watson. In his almost 20-year career, he's touched numerous consumer brands, like Fruitopia, Big Boy, Pepsi, Huggies, Lava Brand Motion Lamps, and his beloved Green Bay Packers. One truth has permeated his work: the customer always calls
the shots. Join us in his presentation "Breath Mint Close: How to Get
Cozier to Customers" where he'll show what it takes to get closer to
your customer. Breath mints will be served. More Information | |
Ward Wixon
5ifty5ive Plus Advertising and Promotions
| 10 Never Evers!
May 18, 2005 - SME Meeting Ward is president of 5ifty5ive Plus Advertising and Promotions. Previously,
he has been a Senior Vice President, Executive Creative Director at three
agencies in Madison , Chicago and Atlanta. Ward has been in advertising
for over 35 years, working at small agencies and large, including Foote,
Cone Belding, DDB Needham and D'Arcy. More Information | |
Deb Archer
Greater Madison Convention & Visitors Bureau
| Promoting the Best Place in America: A Fun, but Daunting Task!
April 14, 2005 - SME Meeting Since April of 1995, Deb has been at the helm of the Greater Madison Convention & Visitors Bureau. Deb previously held the positions of VP of Convention Sales at the GMCVB, Associate Director of Sales at the CVB of Greater Kansas City and CEO of the Park City, Utah Chamber of Commerce/Convention & Visitors Bureau. Deb holds a B. A. in Hotel,
Restaurant & Institutional Management from Michigan State University. More Information | |
| Distinguished Sales & Marketing Awards & Executive of the Year Award
March 9, 2005 - SME Dinner Meeting 2004 Executive of the Year
Robert C. Gorsuch More Information | |
Jeffrey Percival
Percival Enterprises
| Goal Achievement vs. Goal Setting
February 10, 2005 - SME Meeting With a month of the New Year behind
us, it is a good time to reflect on those things that we have on our "To Do" lists. Remember setting that goal and pledging to make sure that you'll keep your promise to achieve it? Well, your help is here. Jeffrey Percival will share some value able insights in setting goals and
then achieving them... More Information | |
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